A.A.Spectrum is cross-cultural brand.
Launched in Beijing in Autumn 2016. A.A.Spectrum is built around diversity. Each collection is designed in Copenhagen, Denmark and produced in Beijing, China.
The business that is A.A.Spectrum is known for being built around being highly skilled functional-wear and performance fabrics that is sustainable. So how does it pioneer ethical fashion? With all coats and jackets using RDS (Responsible Down Standard), this process ensures monitoring of the entire down production to harvest. Each product is then combined with the well-known 'Thinsulate', the trademark lightweight and heat retention technology. All of which results in an environmentally friendly fashion.
Designer Elisabet Stamm plays with the cross-over between creativity and functionality, which she believes is intrinsic to designing clothes. A love of fabrics, colour and textures drives Stamm, yet pattern making is a no-no, as her patience fails here.
One thing is clear, immense consideration is given when Stamm designs. She opts for comfort, wanting the end user to live comfortably within both the fabric and clothing. Her viewpoint is that comfort equals confidence, and confidence is sexy. And when you feel your best when you are most relaxed and that is attributed to comfort.
Feeling A.A.Spectrum Inspired
Inspiration strikes A.A Spectrum from everyday elements and especially those that are often overseen. Stamm believes that “When you meet a culture different to your own, you often see it with fresh eyes. Sometimes you see beauty in things which in that culture is long forgotten.”
Ultimately it is constant reflection and curiosity that has drives each collection. Determined to push standards and embrace the intersection of cultural crossings, A.A.Spectrum use of unconventional performance fabrics sets it head and shoulders above all. Resulting in people crafting their own story and expression by wearing the brand.
To view more from A.A.Spectrum, click here.