Luxury Jewelry Trend of 2020 is Here and We Love Its Elegance
Have you ever wondered how do trends become trends? Well, sometimes the item becomes popular when there is enough of people loving and actively wearing it. Sometimes, it is all but a payoff for relentless marketing efforts. And sometimes a celebrity wears something, and it becomes an instant trend. The latter is what made the luxury jewelry trend of 2020 emerge. Thanks, Harry Styles.
So, what exactly is the trend we are talking about? No other than the old good combination of gold & pears that your grandmother, with no doubt, has been rocking for years before Harry said this was THE thing.
In summer 2019 we have been blown away by pearl hair sliders combined with chunky gold chains, but have we predicted the combo of both will become the hottest luxury jewelry trend of 2020? Not quite. Of course, we couldn’t call it a trend had it only been worn by Harry Styles and chic grandmas; this favouritism towards certain materials has been observed on the feeds of Hailey Bieber, Emily Ratajkowski, Bella Hadid and many other.
Actually, similarly to the last year, while this luxury jewelry trend combines pearls and gold in one, it also means that they can go separately and perform on their own – so don’t bin your pearly hair sliders just yet! Curiously, the era of the lockdown and Zoom calls when we don’t have offices to go to, posh restaurant dinners to enjoy or shows to attend, the demand for gold and pearl jewelry has only increased.
What makes this luxury jewelry trend so appealing to the masses goes deeper than a status indication through expensive materials. Lyst research has shown that gold and pear jewelry was largely associated with recycling and sustainability, suggesting the audience has been becoming more mindful of preserving the earth.
Another benefit that makes this trend is its flexibility. Both gold and pears are incredibly easy to wear with basically anything. A gold chain will complement a plain tee, turning it into an instant chic statement; and a pearly hair slider will liven up even the dullest of uniforms.
Why not get your hands on some trending jewelry today? We strongly suggest checking our Alighieri collection to reap some inspiration.