Post-Lockdown Summer. 10 Designer Brands to Keep an Eye On
Although we are already midsummer, most of it has been spent indoors, lazing around in pyjamas and lounge wear. However, steadily the lockdown restrictions are lifted and we start waking up to the fact of how outdated our wardrobes are. To ease your transition back into a normal fashion life, Kture has prepared a list of 10 designer brands you really, really want to get your hands on.
It is not summer unless strappy barely-there sandals are involved. Chic and creative designs of Christopher Esber footwear leaves no one indifferent to them. High-quality leather is valued in the world of the designer brands as a material – and so are brave yet comfortable elegant designs. Christopher Esber combines both. The best part is that strappy sandal is one of the summer staples that just don’t go out of passion, and so getting your hands on one of these will give you a pair to love for years to come.
Vintage and retro vibes are still as strong in summer 2020 as they’ve been for several years now. Polka dots wave has rushed through the designer brands in early spring and there is no way of stopping it. Laces, ruffles and off-shoulder cuts: Draper James combines summer essentials with a touch of pinup inspired elements, clearly reaping the inspiration from the 80s. The result is astonishingly perfect. Although vintage, the clothes of the range cannot be called old fashioned – if anything, they’re strongly ahead of the curve.
Lifting the lockdown means going back into the office, and office fashion is a science of its own. But don’t worry, designer brands cater to everyone’s needs. Emilia Wickstead clothing combines summery colours and prints with classical prints, creating a feminine yet smart-casual look we all thrive to rock in the office. From pastel florals to bright warm colours, this flirty yet humble brand will definitely make you return to the workplace with a glow many will be jealous of.
ATM Anthony Thomas Melillo
Silk and cotton: two luxury materials we can’t image summer without. ATM Anthony Thomas Melillo knows that and thus the collection of everyday summer essentials is made exactly out of the highest quality fabrics. A plain white tee of the highest quality goes a long way, and while some may be seeking to escape lounge wear, others may want to remain wearing it. As for the latter scenario, fret not. ATM Anthony Thomas Melillo basics include fashionable designer joggers – they're so stylish no one will even notice you are basically wearing pyjamas!
Pastels and florals are what we crave the most in the summer months. The entirety of Erika Cavallini range consists of the two and their mixture, together with beautiful cuts. Dresses, ruffle dresses and laces create the romantic atmosphere around the wearer, and those looking for a bit more modern touch won’t be disappointed either. Unlike other designer brands, Erika Cavallini caters for business and for leisure, celebrating femininity in all aspects of our lives.
It has been a running joke for years at this point, but if Bottega Veneta is not dominating summer collections, it is not summer yet. As always, the summer collection of Bottega Veneta is top-notch, meeting needs of accessories, footwear and clothing at once. The lighter colours of clothes and more vivid shades for jewellery signals it is, indeed, a summer. And the lockdown shall not cancel it.
Summer means swimming, right? And swimming means swimwear. The hottest brand? Eres, of course. Simple yet elegant designs are precisely how we understand beach luxury. While other swimwear designer brands experiment with cuts and aim to reveal as much skin, Eres stays true to classics. Rocking one-piece bathing suits, it focuses on making the old classics look new, adding subtle yet statement worthy details. Who said simple was bad?
When the heatwave kicks in, it is important to be dressed in clothing that lets our body breathe. The comfortable solution, however, may not always be the most fashionable one. Fret not! Bassike summer range is just what you need. Loose and comfortable leisure-like clothes in beige and pastels are exactly the summer attributes needed to fight the heat.
Flowing dresses, strappy sandals or bare shoulders? We answer the question with another question: why not all three? Smaller designer brands usually specialize in a specific field, either clothing, footwear or accessorizing. Cult Gaia, on the other hand, has a different approach: it specializes in summer attire. That’s right. This brand literally covers all of the summer needs, from a to z. A single shopping trip to Cult Gaia can build your entire summer wardrobe.
If pastels are not your thing and you want to make a bright statement instead, Fisico is the brand for you. A little more straight forward and down to earth, this brand sports bolder colours yet light, summery cuts. Perfect for those who don’t fancy the dreamy princess attire and would rather leave a strong impression over a scent of roses.
What brands do you favour for summer wear? Let us know!